Full-Service Digital Analytics Support
You want to uncover the story your data is telling; Bancroft Digital is here to provide the level of support you require. Our services range from individualized assessments and audits of your current data infrastructure, to partnering with you for full-on implementation and management of your entire digital analytics strategy.
Digital Analytics & Tag Management Assessment
Let us provide you with your customized scorecard to ensure that the data you want is the data you get from your analytics and tag management platforms.
We review your current platform configurations against best practices and business requirements to develop a roadmap of improvements to get you where you want to be — focusing on business growth and customer satisfaction.
Strategic Measurement Planning
Through strategic in-depth stakeholder interviews, we determine all key data questions and develop a personalized action plan specifically with your business goals in mind so you have the appropriate information to make key business decisions and hit your quarterly goals.
And if your teams need better toolsets or high-level skills , we’ll work with you to develop a plan on how to use tools, training, and frameworks to deliver maximum value for your company.
Google Analytics Implementation & Management
Implementation and management of the entire Google Marketing Platform is our core competency.
Whether it's Google Analytics, Tag Manager, Optimize, or Data Studio, our team ensures that your system is set up and optimized with your business targets in mind so you can rest easy knowing that the information you seek will be at your fingertips.
Tagging Architecture & Management
With a slew of MarTech tools at your disposal, we'll help you identify the appropriate architecture of tools, tags, and users as part of an overall tagging blueprint.
The final design focuses on easing IT staff reliance, increasing speed, and optimizes the way that data is collected so you can run your business smoothly.
Quality Assurance Monitoring
We believe your data is an investment worth protecting; through audits, alerts, and set up of an automated QA platform, we’ll ensure the data you want is the data you get.
Have peace of mind knowing that accurate information is our standard.
A/B Testing & Conversion Optimization
Our optimization team helps you find out if you're reaching the right prospects, in the right way, at the right time.
We will work with you to prioritize and validate each hypothesis you have so you can ultimately deliver the best user experience to your customers.
Performance Reporting, Automation, & Analysis
Your team has questions. We provide answers and recommendations with intuitive and visually enticing reports that are designed to optimize decisions for the most desirable outcome for your business.
Just grab your morning coffee, we’ll take care of the rest.